Help CenterIP Protection Direction
IP Protection Direction

What is Intellectual Property (IP)?

Intellectual Property (IP) refers to creations of the intellect for which a monopoly is assigned to designated owners by law. Intellectual Property Rights (IPRs) are the rights granted to the creators of IP, and include trademarks, copyright, patents, industrial design rights, and in some jurisdictions trade secrets.

Why is Intellectual Property so important?

Some companies have found that foreign manufacturers have copied their products, packaging and business plans, even though they had never done business abroad. Foreign counterfeiters can easily steal your product photos, brochures and logos from your website and register the material as their own inventions in their country, if you have not registered for your Intellectual Property in the target country. If you do not protect your intellectual property, you may lose profit easily by others. For this reason, some companies seek trademark and patent protection in large potential markets well in advance of actually exporting to those markets.

How to protect your Intellectual Property Rights (IPRs) in China?

Registering is not forced but a necessary method to protect your IP rights. If you are going to do your business in China, protecting your IP rights as early as possible will save you time and cost significantly and prevent your company from Intellectual Property infringement . IP rights in China are registered through several government bodies:

  • Patents and designs are registered through the State Intellectual Property Office (SIPO)
  • Trademarks are registered through the China Trademark Office (CTMO)
  • Copyright protection applies automatically, but can be registered through the National Copyright Administration.

Several International Intellectual Property treaties

International treaties or conventions are rules of law negotiated among a number of States to establish international standards regarding respect for intellectual property rights in each country. It is the responsibility of the countries involved to identify in their constitutions the competent authorities for conducting negotiations and ratifying treaties. Before you enter a new country for marketing, you’d better check if your country and your target country are Member States who have signed following treaties:

  • Berne Convention for the Protection of Literary and Artistic Works (April 10, 1928)
  • Budapest Treaty on the International Recognition of the Deposit of Microorganisms for the Purposes of Patent Procedure (September 21, 1996)
  • Paris Convention for the Protection of Industrial Property (June 12, 1925)
  • Patent Cooperation Treaty (January 2, 1990)
  • Rome Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations(June 4, 1998)
  • Strasbourg Agreement Concerning the International Patent Classification (January 11, 1996)
  • Union for the Protection of New Varieties of Plants (UPOV) Convention (March 4, 1991)
  • WIPO Convention (June 26, 1970 )

IP Protection on

JumoreGlobal provides legal consulting service for our members, if you have any questions about intellectual property protection, please don’t hesitate to send us your request to( , we will recommend you a professional consulting company according to your specific request to solve your problem comprehensively.

How to make a claim for IP infringement on

JumoreGloabl has IPR (Intellectual Property Rights) Protection Policy, please make sure you have read it carefully when you registered as a member of JumoreGlobal. If any IP infringement is found on our platforms, please contact ( with your Infringement Claims.